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Media Platform/E-Commerce
Media Platform/E-Commerce
Overview
Media platforms are an area in which content distribution, advertising, user protection, and data regulation are closely intertwined. The Media Platform / E-Commerce Team at LIN Law Firm proactively identifies rapid changes in domestic and foreign platform regulations—including the E-Commerce Consumer Protection Act, the Broadcasting Act, and OTT regulations—and provides comprehensive advisory on platform operating policies and terms of service, content contracts, and advertising and disclosure issues, while also responding to copyright infringement, defamation, and illegal content matters.
Key Services

Design of terms of service and operating policies for e-commerce and media platforms

User protection and consumer dispute resolution system establishment

Platform M&A, business restructuring, and cloud-based media distribution contract design

OTT, broadcasting, and digital content production and license/distribution contract review

Legal framework and advertising regulatory advisory for the influencer and creator economy

Response to rights infringement including copyright, right of publicity, and defamation, and dispute resolution

Key Experience

Participation in the enactment of the Act on the Distribution and Consumer Protection of Mobile Devices (Mobile Device Distribution Act)

Participation in the enactment of the Special Act on the Promotion of Information and Communication Technology Convergence (ICT Special Act)

Participation as examination committee member in common carrier mergers and approval of largest shareholders

Participation as examination committee member in re-licensing and merger examinations for broadcasting companies (terrestrial, comprehensive cable, home shopping, etc.)

Participation in telecom user protection assessments

Representation in various computer program development service-related dispute cases